Canon Production Diary AC3 Technical skills

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Flat tone illustration is a possible option for my Canon project. it adds a layer of depth to the image and does a great job at capturing audience attention as i found out from my audience research that my audience are attracted to print adverts that feature bright colours, bold fonts and large text. I think the colour contrast does an effective job at presenting what the target audience would like to see in a print advert, its bright colourful and attention grabbing.

I used the colour blending option on photoshop to change the colour of the logo from red to grey using the contour option to adjust the colour. I used the stroke option to add bevels to the logo and slogan to add definition and distinguish them from their surroundings and give them more depth in order to grasp audience attention. 

 

















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